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Attio — AI Sales Tool

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What is Attio?

Attio is a customizable CRM platform that organizes customer relationships through an AI-native approach. It automatically syncs contacts from email and calendars, enriches company and person data with valuable attributes, and allows sales teams to build custom workflows that fit their exact business processes.

What sets Attio apart?

Attio distinguishes itself through flexible data modeling that allows sales teams to adapt their CRM as business requirements change. The granular permission system gives managers control over which team members can access specific customer lists and information. Attio's call intelligence captures and analyzes customer conversations, providing sales teams with practical insights from every interaction.

Attio Use Cases

Contact data enrichment
Email sync and sharing
Custom CRM workflows
Sales pipeline automation

Attio Tutorials and AI Training

Who uses Attio?

Sales Development Representatives (SDRs) Account Executives Sales Representatives Customer Success Managers Business Development Managers Sales Managers

Features and Benefits

Automatic Data Enrichment
Enrich contact and company records with key data points including names, descriptions, logos, employee counts, and funding information without manual research.
Email and Calendar Integration
Sync emails and calendar events directly with your CRM to track communication history and relationship strength with contacts automatically.
Customizable Data Model
Create custom objects and relationships to structure your CRM data according to your specific business requirements and workflows.
Automated Workflows
Build automated processes that trigger actions based on data changes to reduce manual work and standardize operations.
Interactive Reporting
Generate insights, funnel, and time-in-stage reports to visualize performance metrics and track business progress over time.