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What is Bloomreach?
Bloomreach is an AI-powered ecommerce personalization platform that unifies customer and product data to create tailored shopping experiences. It connects customer data across marketing channels, personalizes search results, and automates marketing campaigns to help marketers and merchandisers deliver relevant content to shoppers. With Bloomreach, retail and B2B companies can create more engaging customer journeys that drive conversions and increase revenue.
What sets Bloomreach apart?
Bloomreach distinguishes itself with a trifecta of specialized products—Engagement, Discovery, and Content—working in harmony to deliver a truly connected customer experience across all touchpoints. The platform's Loomi AI processes real-time data to predict customer behavior and automatically optimize campaigns without requiring extensive technical knowledge. With over 160 integrations available, marketing and merchandising teams can connect their existing tech stack to create a unified view of each customer.
Bloomreach Use Cases
- Personalized ecommerce experiences
- AI-powered product discovery
- Marketing automation campaigns
- Customer data unification
- Content management platform
Who uses Bloomreach?
Features and Benefits
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Personalize marketing campaigns across email, SMS, app, website, and other channels from a single platform. Marketing Automation - Enhance ecommerce search and merchandising with AI to help customers find relevant products more efficiently. AI-Powered Product Discovery
- Create, manage, and personalize shopping experiences across all digital channels through a flexible CMS built for commerce. Headless Content Management
- Connect real-time customer and product data to create a single customer view for more informed marketing decisions. Customer Data Unification
- Implement AI-driven shopping conversations that guide customers through their purchasing journey. Conversational Shopping
