What is Akkio?
Akkio is an AI data platform that helps advertising agencies improve client campaigns and retention. It forecasts metrics like ROAS and CPC, while using AI-powered analytics to uncover insights from campaign data.
What sets Akkio apart?
Akkio sets itself apart with its AI-driven campaign optimization system, helping advertising agencies pinpoint wasted ad spend and identify top-performing ads. The platform's user-friendly interface allows marketing teams to uncover hidden patterns in historical data, predicting future outcomes and generating key insights to slow client churn. Akkio proves particularly valuable for agencies aiming to deliver data-backed strategies without needing extensive data science expertise.
Akkio Use Cases
- Predictive analytics for agencies
- No-code AI model building
- Data cleaning and preparation
- Automated reporting and insights
Who uses Akkio?
Quantitative Analysts Marketing Managers Demand Generation Leads Market Researchers Campaign Managers Research Analysts Data Analysts Operations Analysts Management Consultants Chief Operating Officers Chief Executive Officers Revenue Insights Analysts Business Analysts Growth Marketers Risk Analysts Performance Marketers Actuaries Investment Analysts Venture Capital Analysts Sales Analysts Marketing Analysts Digital Marketing Specialists Marketing Consultants Product Managers Data Scientists Financial Analysts Business Development Managers Business Consultants
Features and Benefits
- Chat Data PrepTransform and clean data using natural language commands, eliminating the need for complex formulas or coding.
- Chat ExploreAnalyze data and generate insights through a conversational interface powered by GPT-4.
- Predictive ModelingBuild and deploy machine learning models to forecast future outcomes and identify key drivers of business metrics.
- Live Data IntegrationConnect to various data sources and automatically update analyses and predictions with the latest information.
- Generative ReportsAutomatically create customized reports with visualizations and insights based on your data and business objectives.
Akkio Pros and Cons
Pros
- Allows users to make complex predictions easily without coding
- Provides accurate analysis and prediction results
- Integrates with various tools and platforms
- Offers a user-friendly interface for data exploration and cleaning
Cons
- Limited user feedback available online
- Pricing details not readily accessible
- May require some data expertise to fully utilize
- Potential learning curve for advanced features
Pricing
Free TrialBasic $49/mo
- Chat Explore
- Chat Data Preparation
- Live Generative BI dashboards
Pro $99/mo
- Time Series Forecasting
- Production Quality Training
- Advanced Model Operations
Build-On Package $999/mo
- Whitelabel Chat Explore
- Insights Reports
- Access API for all Chat and ML features
Enterprise Price not available
- Dedicated Infrastructure
- Run in your data environment (Snowflake, Databricks, etc.)
- Custom LLMs
- Larger User Counts
- Advanced White Labeling
- Advanced API access
- Role and client-based access controls
- Enterprise support / customer success engineering
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