Keyword Insights Features, Pricing, and Alternatives

What is Keyword Insights?

Keyword Insights is a keyword clustering tool that helps SEO specialists and content marketers organize search terms into strategic groups for content planning. The tool analyzes Google search results to show digital agencies and marketing teams which keywords belong together, uncover content gaps in their websites, and generate article outlines that will rank in search results.

What sets Keyword Insights apart?

Keyword Insights sets itself apart with its machine learning analysis, which helps SEO agencies measure search intent and identify gaps in their content strategy within minutes. This approach to keyword planning saves marketing teams hours compared to manual clustering and competitor research methods. The built-in AI writing tools let content managers outline entire blog posts from any keyword group and turn those briefs into website articles.

Keyword Insights Use Cases

Keyword research automation
Content gap identification
Topic cluster creation
Search intent analysis

Features and Benefits

Keyword Discovery
Generate large lists of relevant keywords from a seed term to identify new content opportunities and expand your keyword research.
Keyword Clustering
Group keywords that share similar search intent into clusters to determine which terms can be targeted together on a single page.
Search Intent Analysis
Analyze search intent at scale to understand if keywords require informational, transactional or other types of content based on live SERP data.
Content Brief Generator
Create detailed content outlines by analyzing top-ranking pages to identify key topics, questions and headings that should be covered.
AI Writing Assistant
Research, write and optimize content in one platform with AI-powered writing tools and real-time optimization suggestions.

Keyword Insights Pros and Cons

Pros

Saves significant time on keyword research and clustering
Accurately identifies search intent at scale
Removes guesswork from content planning process
Provides valuable topic clustering insights
Responsive and helpful customer support team
Continuously improving with new features and updates

Cons

User interface needs improvement
Limited integration with other SEO tools
Clustering accuracy has room for improvement
Primarily focused on keyword research features only

Keyword Insights — AI Keyword Tool

What is Keyword Insights?

What sets Keyword Insights apart?

Keyword Insights Use Cases

Who uses Keyword Insights?

Features and Benefits

Keyword Insights Pros and Cons

Pricing